Things to consider when writing for all things web


An old written report on the interesting factors that go into writing an article and getting it to meet the demands on search engines.


You say you want to write web content?

Creating a successful attractive blog post requires the writer to undergo some research into some useful techniques from bloggers who are well experienced and have had huge attention from blog posts. Its almost vital to try to keep the blog post as interesting as possible and engaging, writing about interesting subjects that people will want to read. Updating the blog on a regular basis with different types of articles covering many different subjects, to keep users coming back.

It comes into question on how formal a blog post has to be, usually a purpose of a blog for a writer to express his/her views in a first person manner. However not all blog posts are like this, but its noted that writing articles with personality and opinion will most likely make readers keen enough to carry on reading.

It’s also wise to realize that all people have different levels of attention span and this should be taken into consideration when writing a blog post. Research as provided evidence that a large amount of readers on blogs skim the articles to look for interesting highlights. Which then would cause them to gain enough interest to read the article.

That’s why it’s an excellent idea to put this into consideration when writing a post, highlighting keywords and phrases throughout the article and using eye catching image material in the most useful way as possible.

There appears to be different opinions on how long a blog post should roughly be, the usual idea is to keep it between 250-1000 words. However some suggest that the magic number is around 500 words. There is no exact definite rule that a blog post cannot be over 1000 words.

This is all down to SEO (Search engine optimization) most search engines including the famous Google search engine. Only read the first 500 words of an Html document within its database. Looking for potential keywords and quotes that would relate to a search term. This is why it’s an excellent idea to have your article optimized with its correct keywords and Titles. So search engines can use this to show up on potential searches, possibly gaining more readers for a blog.


The new age of Social Media

The entire purpose of social media websites is their main function to communicate to a large audience with such little effort. It gives the ability to make connections and growing relationships by sharing ideas, thoughts and information and resources. Mainly communication on social media websites comes down to updates, tweets, questions, messages, comments and replies to those comments. The certain use of words can make a brand or a product successful on social media, if used effectively.

Like pretty much all other forms of writing for the web, being brief on social media is mostly essential. Users have access to 100’s of messages to focus on their home screen. They are going to want to consume a status message quickly and easily. Being not all social networking websites are entirely the same on how information is processed and displayed. Twitter for example, doesn’t give you much of a choice to go over the 140 character limit.

On other social media platforms (sites) you are given more freedom to add more content, however it’s always in the best interest to keep the message short and simple. Ideally the quicker a message can be noticed effectively the better. The best ways to cut down a status update is to cut out useless words that don’t really add much to the message. Sometimes even breaking grammar rules can be a good idea at times.

The only way to get your status update noticed in a wide array of users is to be exciting to try and standout from the crowd. It’s always a good idea to keep in mind that your message is going to be competing with millions of other statuses on peoples home feeds, you’re going to need to show that you are offering something valuable and important. If it’s a link, advice, quote, event or just asking some question it needs to be centred on a value for your audience and demographic. But it’s just not about giving your message value by adding additional links and content, the wording still needs to be exciting and intriguing.

It’s important to realise that social media is still about having conversations with people, it’s not any different to the real world we all live in. You’re still communicating with real people about real topics, so sometimes it will be effective to write conversationally.


And then covering all things Web

Generally one of known best ways to start off writing a web article on a main website is to quickly pour out your thoughts. Then to move to the finer points

Once there is structure to the article. Have a summary introduction to quickly summarize on what the article is going to be about, then go into detail afterwards the deeper the article goes. Even though its important to have a solid introduction to a web article its worth noting that its not ideal to spend a huge amount of time on the introduction paragraph. The opening paragraph tends to become more relevant after the inner details of the article have been filled in, by when the article has been finished.

In terms of writing and formatting it’s recommended to use just mainly one comma per sentence as opposed to multiple commas. Most sentences can be reworked to include just one comma, along with having shorter sentences. Rather than long ones.

Having a paragraph in bite-sized chunks is vital to try and keep a readers first impressions on check. It’s a simple rule to follow if you don’t allow a paragraph to be more than 5-6 lines roughly. Not only does it look aesthetically better it makes it easier to read, increasing the chance that the reader will not press the ‘back’ button.

Headlines are important for any kind of text that’s going to be published on the Internet. There are even helpful guidelines to follow to keep headlines attractive and fresh. Headlines that tend to have some clever and creative adjectives will mostly likely get more clicks. Research suggests that adjectives are commonly persuasive. It’s also ideal to keep in mind how well Google will rank that headline when it comes to SEO.